CCG Hires Yvethe Tyszka as Sr. VP of Global Marketing

The Certified Collectibles Group (CCG) has named Yvethe Tyszka as their Senior Vice President of Global Marketing. Tyszka is a marketing leader who has had success in consumer and brand marketing and will lead CCG’s global marketing strategy for CGC, JSA, NGC, PMG, and ASG.

She has 25 years of experience in marketing, with a Certificate of Special Studies in Administration and Management from Harvard University and a Bachelor’s Degree in Communications, Marketing & Public Relations from Universidad Católica Andrés Bello. Before joining CCG, she worked with H&H Group leading the marketing for the pet supplements brand Zesty Paws and pet food brand Solid Gold. Prior to that, she was the Vice President of Marketing & Global Ecommerce at Coravin, helping the wine-tech startup to grow within its target demographics.

“Yvethe’s extensive experience in cultivating brands and reaching new audiences through community building, innovation and partnerships makes her an excellent addition to the leadership team at CCG. We are thrilled for her to help CCG make the world of collectibles safer and more accessible than ever before through services that add value, trust and transparency,” CCG President Max Spiegel said.

“I am very excited to join the CCG team. It is fascinating to be a part of a category that is driven by so much passion and sense of community. I am looking forward to working with the fantastic team at CCG to continue to drive excellence, trust and growth for our brands,” Tyszka said.

She will be based in Florida at the CCG headquarters.